I directed, shot, and edited a few commercials for Roberson’s Fine Jewelry in Little Rock, Arkansas. The commercials are based around emotion and Roberson’s tag, “We Love The Way You Love” gave us the ability to create something even more unique. Instead of traditional jewelry commercials that jump directly into a sale or pushing you in their store through product shots, we knew that the once in a life time journey of becoming married would bring more value and modern appeal to their potential and lifelong customers.
I hope you enjoy this second spot that we shot on location in Staunton, Virginia.
Thanks to Barrister Books and Mockingbird for their support and locations!